Radio / Internet Radio (Pandora)
“A man who stops advertising to save money is like a man who stops a clock to save time.”
– Henry Ford, American innovator
Buying radio effectively is a science to make sure that your business reaches the right people at the right time. At 201 Marketing and Media we take pride in doing the research to make sure we combine your business’ target demographic with our expertise of the most cost-effective schedule to buy airtime. This blend of intelligent cost-structure and targeted reach will ensure you a top-notch return on investment.
“We need to stop interrupting what people are interested in and be what people are interested in.”
– Craig Davis Chief Creative Officer at J. Walter Thompson
Having your business on the air is a proven way to become recognized. 201 Marketing and Media has long-standing relationships with local and national television providers and executives. We deliver prime-time, targeted television buys within a budget that is affordable for your business.
“Creativity without strategy is called art, creative with strategy is called advertising.”
– Jef I. Richards, Professor of Marketing at Michigan State University
201 Marketing and Media buys large quantities of print advertising in many of the most successful and recognized papers and magazines. We work hard to assure you receive the best pricing and positioning, delivering the most effective results and the best return on your investment.
Direct Mail & Email Marketing
“Never stop testing, and your advertising will never stop improving.”
– David Ogilvy “The Father of Advertising”
Whether it be e-mail or traditional “snail mail,” direct contact with your customers is the best way to establish brand loyalty and gain new clients. 201 Marketing and Media knows what works in the world of direct mailing from coupon packets to stand-alone postcards to new homeowner mailings.
One of the fastest growing and most effective forms of marketing is Email Marketing. 201 Marketing and Media can help you get connected and stay connected with your customers. As a preferred provider of “Constant Contact” we provide the best pricing available.
For a FREE 60 day trial of Constant Contact’s Tool Kit- Click Here
“Web marketing is about delivering useful content at just the precise moment that a customer needs it.”
– David Meerman Scott, online marketing strategist.
It’s no secret that the impact and reach of digital marketing campaigns are growing every single day, but many businesses have not yet taken advantage of all the opportunities that the internet has to offer. 201 Marketing and Media has the capabilities not only to build and maintain your business’ website, but drive traffic to it via organic SEO, paid search, display ad networks and other online mediums.
“Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.”
– Leo Burnett, advertising innovator and executive.
201 Marketing and Media can get your business seen in high-visibility spots at prices that make sense for you.
Events and Promotions
“If you do build a great experience, customers tell each other about that. Word of mouth is very powerful”
– Jeff Bezos, Founder of Amazon
Events and sponsorships are a buzz-worthy and successful way to draw in more customers and establish long-lasting relationships. 201 Marketing and Media can create, produce and deliver memorable and impactful events, whether it be an intimate one-of-a kind dinner or charity golf outing.
“If you can’t make it good, at least make it look good”
– Bill Gates
201 Marketing and Media knows how important the look of an ad is and the message being presented. We provide in-house design and copy services to make the marketing experiences completely turn-key.
General Business and Marketing Consulting
“The Beatles balanced each other, and the total was greater than the sum of the parts. That’s how I see business: Great things are never done by one person, they’re done by a team of people.”
– Steve Jobs
In addition to our extensive media buying capabilities, 201 Marketing and Media offers comprehensive marketing consulting services: branding, sales analysis, promotions, events, sales training, loyalty programs, and so much more.
“Your brand is a story unfolding across all customer touch points.”
– Jonah Sachs
At 201 Marketing and Media, we have excelled in marketing for franchise brands with the goal of ensuring consistent design and brand messaging across the board. We have developed localized turnkey programs for the franchisee as well as a corporate marketing strategy for the franchisor.
When we say we know franchising, we truly mean it. Our Founder has personally owned 3 national franchises and has been involved in developing franchise brand on both the local and national level. We have the skill set necessary to handle the intricacies of the franchisee and franchisor relationship while balancing the need to support both corporate and local franchise marketing campaigns and initiatives.
Boulder Hill Tree
P. Smith & Co.
Society Femme/Society Men
Health & Fitness / Medical
Harmony Within Massage Therapy
Harriman Dental/New City Dental
Kaizen Lifestyle Coaching
River Edge Dental
The Time to Relax Day Spa
The U Yoga
Restaurants / Entertainment
Hearth & Tap Co.
The Melting Pot
Abeles & Heymann
Global Food Trading Corp
Personal Best Rehab
Westwood Chamber of Commerce